HortiProIndia: Shaping  future of horticulture in India

New Delhi: HortiProIndia stands as a prestigious international exhibition and conference, focused on promoting advancements in agriculture, horticulture, floriculture, arboriculture, agripreneurship, and cutting-edge processing technologies. As a dynamic platform, it brings together the entire horticulture industry—nurseries, landscape professionals, greenhouse suppliers, and allied sectors—to build stronger business opportunities and foster growth. With over 200 exhibitors, HortiProIndia guarantees access to top-tier infrastructure and essential resources that drive innovation in the industry.

Pune: The Perfect Location for HortiProIndia

Located in Pune, a major hub for large-scale horticulture and ornamental plant production, HortiProIndia benefits from the city’s rich horticultural ecosystem. Pune is home to a state-of-the-art tissue culture lab that plays a critical role for breeders and suppliers worldwide. This makes it an ideal host city, situated within a 100-200 km radius of key agricultural zones, and further enhancing its importance in the global horticulture landscape.

The Evolution of HortiProIndia

Starting as a modest initiative, HortiProIndia has grown into a nationally recognized event, highlighting both opportunities and challenges in the horticulture sector. Over time, it has evolved into a customer-focused experience where buyers, suppliers, and industry professionals engage in forums, workshops, and technical sessions. These interactions provide invaluable opportunities for networking, exchanging ideas, and forming lasting business connections. Organized by Vasu Events in collaboration with the Maharashtra Nurserymen Association, HortiProIndia has become a key fixture in India’s horticulture calendar, hosting over 200 exhibitors and featuring more than 2,500 displays from various sectors such as cultivation machinery, plant varieties, and advanced horticultural equipment.

Challenges and Opportunities in Horticulture

Horticulture, despite its growing relevance, faces numerous challenges, including population growth, evolving consumer preferences, and economic shifts. However, sectors like floriculture, pomology, and olericulture offer immense potential for economic growth. The industry’s diversification, coupled with investments in infrastructure, research, and technology, positions India to emerge as a global leader in horticulture. Forward and backward linkages create opportunities for producing high-value crops such as flowers, vegetables, fruits, and herbs, and for creating rural employment, making the industry a key contributor to India’s economy.

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Exhibitors and Visitors: A Collaboration of Ideas

HortiProIndia attracts a wide range of exhibitors, including wholesale growers, retailers, researchers, technology providers, dealers, and input suppliers. These participants focus on sharing innovative solutions and expanding their knowledge base. Visitors attend to explore cutting-edge technologies, engage in knowledge exchange, and stay updated on market trends and eco-friendly practices. The event is a vibrant environment where industry professionals collaborate to drive sustainable growth and foster innovation in horticulture.

A Platform for Growth: Benefits for Exhibitors and Visitors

For exhibitors, HortiProIndia offers the opportunity to forge new business relationships, explore product innovations, and assess competitors. It is also a chance to strengthen existing ties and broaden industry expertise. Visitors, on the other hand, gain exposure to the latest technologies, an array of plant varieties, and invaluable networking opportunities, all while staying informed about market trends and industry advancements.

HortiProIndia: More Than Just an Exhibition

Since its launch in 2018, HortiProIndia has grown exponentially, becoming a powerful networking hub for the entire horticulture community. In its inaugural year, the event featured 85 exhibitors and attracted 8,335 business visitors along with 28,200 end users. By 2019, it had expanded to 107 exhibitors, showcasing its growing influence. Though the pandemic disrupted events in 2020 and 2021, HortiProIndia returned in 2022 with 167 exhibitors and a record number of participants. In 2023, the event saw 235 exhibitors from 13 countries and an impressive turnout of 23,400 business visitors and 75,800 end users.

The Vision for 2024

Looking forward to the 5th edition of HortiProIndia in November 2024, the event promises even greater growth.

With over 300 exhibitors expected, including national and international participants, and an anticipated 30,000 business visitors and 100,000 end users, HortiProIndia 2024 is set to be a landmark event. The exhibition will continue to serve as a crucial platform for collaboration, knowledge exchange, and innovation, solidifying its role as a leader in the global horticulture industry.

This journey of growth reflects HortiProIndia’s unwavering commitment to advancing the horticulture sector, fostering industry connections, and creating lasting impact.

By Neha Tyagi

Hortipro India